Why ♥INSTAGRAM? The age-old saying ‘a picture tells a thousand words’ definitely bares truth, especially on Instagram. This incredibly simple photo and video sharing network, is rapidly gaining grounds in popularity and social media prestige. For small businesses, utilizing Instagram…
Meghan has been working hard all morning, and needs a break. She pushes away from her desk, refills her cup of coffee, and settles back in her chair, to check what’s happening on Facebook. And what does her eyes jump…
So, you have five million followers on social media... It's thrilling, exciting, and the numbers are great! But hey, how about your Fans? If from a pool of five million followers, there are not about a million fans (or at…
Credit: This article was first published by Annaliese Henwood Maintaining a loyal base of social media followers is key to your online authority, and it also helps bring in steady traffic to your website, and possibly increased patronizing and sale of…
Imagine you’re planning one of those epic cross-country road trips for a group of friends. The group has picked out the various stops and activities along the way. And you’ve been tasked with charting the course and drafting a budget,…
The month of April, saw Phyllion and Partners Limited, brand a two-day event, organized by the Office of the Head of Civil Service of the Federation of Nigeria, with Hewlett Packard Enterprise (HPE Nigeria) as an organizing partner. The two-day…
Remember the satisfaction you had when a new customer made their first purchase from you? – It was like getting a gold medal at the end of a relay race! But what happens if that customer buys once, and only…
Hiring a public-relations firm for your business is a lot like entering a relationship, and it can be one of the most difficult business decisions to make. There's no guarantee that a PR campaign will produce the desired results, and…
Should my startup hire the services of a PR agency? “No. You are the founder of your brand; Its greatest ambassador, its most eloquent evangelist. Why entrust your baby’s reputation to someone external, When your own channels and networks, may…
Growing a business from a small scale to a large scale is not a walk in the park. There is the need to also know what to do at any given time in order to sustain the business and eventually…